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"New Friend" Tops IBA TV Competition - International Broadcasting Awards - Brief Article"New Friend" Tops IBA TV Competition - International Broadcasting Awards - Brief Article

NEW ORLEANS--The snap. com spot "New Friend," directed by Ray Dillman of bicoastal Gartner, returned to the winners' circle earlier this week (1/24), garnering the '99 Television Sweepstakes best of show honor from the 40th annual International Broadcasting Awards (IBA). Conceived by NBC On-Air Promotions,Burbank, Calif., the ad became widely known last summer when it won the primetime Emmy award for best television commercial of the year (SHOOT, 9/3/99, p. 1).

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East Coast Update - Salter Street Films: license for specialty cable TV service - this and other topics are discussed - Brief ArticleEast Coast Update - Salter Street Films: license for specialty cable TV service - this and other topics are discussed - Brief Article

The East Coast entered a new age in film and television production when the CRTC awarded Halifax's Salter Street Films a licence for the new first-tier specialty cable TV service, The Independent Film Channel. Salter beat out major national players such as Alliance, Astral, Chorus and Citytv in a hotly contested competition. The channel is scheduled to begin transmission in September 2001.

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Teatown focuses on service for sustenance: This 18-year-old post studio stays successful by tailoring services to meet client demand and embracing new technology - Open House - Brief ArticleTeatown focuses on service for sustenance: This 18-year-old post studio stays successful by tailoring services to meet client demand and embracing new technology - Open House - Brief Article

NEW YORK -- Today's post business landscape is littered with the corpses of companies that failed to meet the needs of their customers or adapt to rapid changes in the marketplace. The businesses that continue to survive - and thrive - are the ones that embrace change and continuously evolve. It takes vision, tenacity and the ability to stay close to one's clientele.

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Outlook: Exporting American Popular Culture, Byline: Martha BaylesOutlook: Exporting American Popular Culture, Byline: Martha Bayles

From the beginning, the United States has used its rich cultural resources to promote its national interests overseas. But today, with America's reputation around the world in decline, most Americans seem unmindful of the negative impression that we have been making with our popular culture. Since the end of the Cold War, funding for public diplomacy has been cut, while Hollywood has aggressively expanded its exports. The result is that we are super-sizing to others the very cultural diet that is giving us indigestion at home.

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Black Enterprise: much more than a magazine: at the ripe old age of 35, BE keeps expanding its multimedia franchise, and there's no end in sightBlack Enterprise: much more than a magazine: at the ripe old age of 35, BE keeps expanding its multimedia franchise, and there's no end in sight

Why? Because in business, new tricks are the hot commodities that stand between a company's viability (otherwise known as profitability and growth) and its demise.

That's why BLACK ENTERPRISE, heeding the same advice it's been giving other companies via BLACK ENTERPRISE magazine for 35 years, is constantly infusing new life into itself through the development of new products and services and the innovative retooling of the not-so-new.

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